Its all about search queries

Google has no problem telling you what you need to do to compete for their top ranking spots, just read their guide and do your best to follow through with their recommendations. That is the reason why same search string generates different results in different search engines having distinct algorithms. High quality images are very important for every website. However, big images mean slower sites. Optimizing images will reduce the file size and will improve your site’s loading speed tremendously. Good sitemaps help humans to find what they are looking for and help search engines to orient themselves and manage their crawl activities. Googlebot, in particular, may complete the indexing of your site over multiple visits, and even after that will return from time to time to check for changes. In addition to SEO, you should also look into the other methods of inbound marketing such as social media or content marketing and how they may benefit your business.

The reason everyone loves duplication

Submission via Google Webmaster Tools is the most effective way to manage your crawl and to be crawled quickly. Only target head keywords if it is part of your brand identity, but even then they are rarely worth creating content for. The more webpages use the same keyword to point to a subpage, the more signals the search engine will receive indicating that this landing page must be very relevant for this keyword. This in turn means that the page will be ranked better for this and other similar keywords. Research shows that data-heavy content gets linked much more frequently as compared to opinionated content. Many marketers are now promoting that stuff like link building is dead and so on. Let me tell you, link building is not dead. If you want to improve google ranking of your webpage, you must focus on building backlinks.

Can link bait really make a difference?

Link building is still an effective way to up your website’s SEO and improve is search ranking. As opposed to the unethical link building efforts that could get you into trouble, effective link building tactics can help improve your brand’s online presence, get more website visitors, and start increasing sales. I think it's good to have lots of content on the website given the 'long tail' nature of searchers' keyword queries. You’ve got to understand that authority, niche-specific and generic blogs that publish related content can do the same. Why do you need a Freelance SEO Consultant As it may seem obvious by now, there is more to writing SEO-friendly content than ensuring you get a healthy ratio of keywords Selecting the right keywords, in the end, all comes down to understanding your target audience.

The death of local search

According to Gaz Hall, a UK SEO Consultant : "How well written your content is and how much it brings value to the searcher is paramount to its success on Google's SERPs." SEO is the practice of providing your clients with information about your services digitally. You’ve launched your new website, ready to welcome crowds of new customers. But, if no-one finds your new website, how will they see what you have to offer? Your target audience needs to understand the topic and be able to put it into practice. That’s right, search engines.

Taboos about widgets that you should know

Oftentimes, separate “review pages” are created to host all reviews for particular products, yet some (if not all) of the reviews are placed on the product pages, themselves. A great example that I like to point people to is Save Our Schools. The search engines focus on quality content, with articles that are longer than 2,000 words often being featured on page one. With that in mind, it’s worth scheduling some long-form posts into your content calendar. Link building is hard and getting high-quality links is a time-consuming process. If you’re tempted by quick win strategies or tactics then don’t be surprised when your rankings start to dip. Creating great quality and link worthy content will help your business gain links naturally and there are also a few tactics that you can use to acquire new links. For example, an inbound link from a major directory carries more weight than an inbound link from an obscure personal home page. The world is always changing, and you have to keep up. If you do, the rewards can be great.

Facts about webmaster tools that will make you think twice

Here is a quick guide to differentiate between each hat Black Hat is the tactic that uses repetitive, unrelated (and sometimes, hidden) keywords on a website that focus on attracting search engines to list their content (sometimes not even related to the keywords) as high as possible. If you’re like most website owners, at one time or another, you’ve asked if your website really needs SEO. It’s a fair question, but one I can quickly dismiss. The modern user has a very short attention span. If a website takes more than a few seconds to load, she/he is likely to leave. Therefore, it’s really important to make sure that site speed/load time is optimized as much as possible. Link popularity is an example of the move by search engines towards off-the-page-criteria to determine quality content. A sitemap (with which you may well be familiar) is an HTML page containing an ordered list of all the pages on your site (or, for a large site, at least the most important pages).